Hello: I am a trained UX Researcher, Usability Expert, and Content Specialist. I have always believed that cognitive and emotional empathy are important in human relations and I bring this belief to my UX work. As someone who is fluent in Urdu, Punjabi, Hindi, Japanese, and English, I aim to approach all my UX work from a cross-cultural perspective focused on value and dignity of all human beings.



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2013-Todate:  Associate Professor (Humanities)  

Developing and teaching graduate and undergraduate courses; publishing research on cross-cultural issues; Directing doctoral exams and dissertations.

2013-2016: Project Director, Department of State Grant

Managed a one million dollar Department of State (DOS) grant that involved activities such as teaching in Pakistan, hosting 58 Pakistani Research visitors, and the partner institution in Pakistan in redesigning their Masters and Doctoral curriculum. This also involved managing the budget, quarterly reporting to DOS, and developing evaluation tools for the project including surveys and user interviews.

2009-2020: Editor, Pakistaniaat: A Journal of Pakistan studies

Launched and edited the journal until 2020. This involved reviewing articles, copyediting, proofreading, and production of final galleys.

2006-2013: Assistant Professor (Humanities)

Taught courses, undergraduate and graduate, in postcolonial and cross cultural studies. Research and publication on transnational and cross-cultural issues.


2021. UX Research, Usability, Content Specialist, and UX Designer Courses:  (Finished: 30; In Progress: 6)  Interaction Design Foundation

2006. Doctor of Philosophy (English and Postcolonial Cross-Cultural Studies), Florida State University

2002. Master of Arts (English), Belmont University

2000. Bachelor of Arts (English), Belmont University

1990. Diploma (Japanese Language), National University of Modern Languages, Pakistan


UXPA International

South Asian Literary Association

Modern Language Association


English, Urdu, Hindi, Punjabi, and Japanese

Arabic and Persian (read and write only)


User research, usability research, microcopy, qualitative research, quantitative research, writing and editing, public speaking, WordPress, curriculum design,  teaching, Qualtrics, adobe suite, MS Office, Balsamiq, keynote, powerpoint, Canva, YouTube video production and editing, LucidChart

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